Posts

Showing posts from August, 2011

Is Google+ going to do to Facebook what Facebook did to MySpace?

I have been trying to understand the reasons why people abandoned other social networks like MySpace and Orkut(which was very popular in India and Brazil) in favor of Facebook .. when facebook burst on the scene. And if Facebook would fall prey to the same causal factors - and lose to Google+. My feeling is- probably not. Here are my reasons why: (Your comments welcome); a) On Social Sites - people go where their friends are b) High school and college students - are the heavy users of social sites c) People do not want YET another site to visit to stay in touch with friends ..it complicates their lives So then - why were Orkut and MySpace and Friendster ditched by the users? They had the initial advantage. My top 3 causes: 1) Obtrusive Ads - intruded upon the social interaction 2) Facebook using its university roots and pedigree -- was very appealing to the heavy users (High School- College students). Invitation only cachet made it desirable to join!. Initially- unless you